Management Team

Richard MacPherson

President and CEO, Director

Richard MacPherson

Richard MacPherson brings over 30 years of executive experience from a variety of industries across North America. Serving as President and CEO of ME2C since 2016, Richard MacPherson oversees the expansion of the company’s proprietary technologies, which includes the development and commercialization of ME2C’s mercury control products and processes.

Mr. MacPherson founded Midwest Energy Emissions Corp in 2008 to commercialize the Energy & Environmental Research Center’s Sorbent Enhancement Additive (SEA®) technologies. Under MacPherson’s strategic direction, these SEA® products and processes were launched across the coal-fired utility markets in the United States and Canada starting in 2008.  Mr. MacPherson negotiated the full SEA® patent portfolio acquisition from the EERC in May 2017.  Since that time, ME2C’s patent portfolio has expanded with additional patents and patent applications for use in Europe, Asia, and North America. 

In 2018, Richard MacPherson initiated and concluded a strategic licensing partnership with Cabot Corporation’s European division, which involves the exportation of ME2C’s patented, U.S.A.-developed SEA® mercury emissions capture technologies across Europe. MacPherson is actively pursuing similar licensing partnerships in other regions around the world.

Richard MacPherson is an active member of the International Clean Air Committee (ICAC), Southern States Energy Board (SSEB), PRB Coal Users Group, and Edison Electric Institute (EEI).

Rich Gross

Chief Financial Officer

Rich Gross

Mr. Rich Gross became Chief Financial Officer (CFO) of ME2C® in October 2011. Mr. Gross has held CFO and Certified Public Accountant (CPA) roles for over 15 years. In his most recent position as CFO at S&G Manufacturing Group, Mr. Gross’s involvement was instrumental in turning around the company’s profitability. He successfully devised and implemented internal changes to adjust both the size of the company as well as its processes during a corporate restructuring effort. Prior to his position with S&G Manufacturing Group, Mr. Gross was the Associate Vice President of Business Development at JMAC, Inc., as well as the Controller for the Columbus Blue Jackets during its transition from a developmental-stage enterprise into a full member of the National Hockey League. Mr. Gross is experienced in successful mergers, having provided financial analysis as well as financial negotiation management. He began his career as an accountant at a private accounting firm where he performed attestation and tax services for a wide range of private and publicly listed firms valued up to $1 billion.

Mr. Gross graduated Cum Laude with a B.A. degree in Accounting from Otterbein University and became a CPA shortly thereafter.

John Pavlish

Chief Technology Officer

John Pavlish

Mr. John Pavlish has over 20 years of mercury-related experience and is regarded as an international expert on the topic of mercury. His primary areas of interest and expertise include research, technical consultation, and development of mercury control technologies, in particular, for coal combustion and gasification systems. He is an inventor of a number of patented mercury control technologies and has years of experience in development and testing of these technologies for commercial application. Over the last 10 years, he has spent much of his time evaluating the efficacy of a number of different mercury control technologies/approaches and their cost-competiveness in the commercial market. Mr. Pavlish also has years of power plant experience and has worked for engineering/consulting company Black & Veatch, where he served as Unit Leader/System Engineer.

Mr. Pavlish is a professional engineer, a member of the American Society of Mechanical Engineers, and a member of the Air & Waste Management Association. He serves on numerous professional and technical committees and is a U.S. Representative on the Mercury Emissions from Coal International Experts Working Group on Reducing Emissions from Coal and a member of the United Nations Environment Programme Global Mercury Partnership, Reduction of Mercury Releases from Coal Combustion. Mr. Pavlish has published over 200 papers, articles, and reports on various mercury-related topics and issues.

Jim Trettel

Vice President - Operations

Jim Trettel

Mr. Jim Trettel possesses 25 years of experience in the dry bulk material-handling industry. His experience includes project management and engineering duties for numerous multimillion-dollar turnkey contracts. Additionally, Mr. Trettel has overseen day-to-day operations for 14 years as the Vice President of a sales, systems, and engineering organization specializing in bulk material handling. Mr. Trettel has extensive field experience with systems operating in a large variety of industry sectors including coal-fired utilities. Mr. Trettel graduated Cum Laude with a B.S. degree in Mechanical Engineering and holds various state contractor licenses.

Dr. Nick Lentz

Field Technical Manager

Dr. Nick Lentz

Dr. Nicholas Lentz, Field Technical Manager for ME2C®, has more than 7 years of experience conducting mercury research and testing, both in the lab and in the field, with over 30 full-scale mercury test programs and also numerous bench- and pilot-test projects. Dr. Lentz is also an expert in the identification and development of new analytical methods for the advancement of elemental and small-molecule analysis in a wide range of matrices, including coal and coal by-products, CO2 capture solutions, and oil and gas fuels analysis for combustion flue gas, syngas, fuel oil, and biowaste. Prior to his current position, Dr. Lentz was an Associate Director for Energy Technology Applications in the Institute for Energy Studies at the University of North Dakota. Dr. Lentz also previously was a CATM Program Area Manager and Research Scientist at the Energy & Environmental Research Center, where he was responsible for managing a portfolio of measurement-based research projects in the Analytical Measurement Area of CATM as well as experimental design and analysis-related control technologies to remove mercury, trace metals, and halogens from combustion and gasification systems. Dr. Lentz has a B.S. degree in Chemistry from Bemidji State University and Ph.D. degree in Analytical Chemistry from Iowa State University. He has authored and coauthored numerous publications.